Segal Industrial Group Website

A complete platform showcasing industrial electrical expertise and products, built on a modern architecture


About the project

The Segal Industrial Group website was built with the latest web technologies as a showcase of technical expertise in high-voltage, industrial electrical systems and automation. The platform presents a full range of products, from HV switchgear panels to AAGER inverters, in a user-friendly, multilingual format.


Part 1: About Segal Industrial Group (specialized content)

Field

Key products

Industrial applications

Electrical panels

MV (medium-voltage), LV (low-voltage) and HV (high-voltage) panels

Power plants, refineries, petrochemical industries

Industrial electrical supplies

Capacitor banks, galvanized cable trays, heat-resistant cables

Construction projects, manufacturing plants

Industrial automation

AAGER inverters, temperature/pressure/flow sensors, PLC and HMI

Automotive production lines, food industries

Industrial lighting

Explosion-proof floodlights, IP68 production-line lights

Mines, processing halls


Part 2: Technical features of the website (technologies used)

2.1 Custom content management system (CMS)

  • Advanced product management module
    • Hierarchical categories (electrical panels > medium voltage > stationary)
    • Smart technical specifications (search by specialized parameters)
  • Multilingual system
    • Parallel Persian/English content
    • New languages can be added without code changes

2.2 User interface design (UI/UX)

  • Principles carried over from Figma:
    • Modular component design
    • An industrial color palette (#2E5BFF – technical blue, #8C8C8C – mechanical gray)
    • Material Design principles for richer interaction
  • Optimized for industry:
    • Technical product galleries with 4K zoom
    • Product comparison charts (technical specifications side by side)

2.3 Security features

  • Protection layers:
    • CSRF protection on contact forms
    • SQL injection prevention in queries
    • AES-256 encryption of sensitive data
  • Content security:
    • Checking of uploaded files
    • Access restrictions based on RBAC (Role-Based Access Control)

Part 3: Technical challenges and innovative solutions

Challenge

Karzaan’s solution

Presenting complex industrial products – a wide variety of technical parameters

A dynamic filter system (filter by voltage, current, IP rating, dimensions)

Managing bilingual content – keeping content in sync

An integrated translation module with memory caching

Optimizing heavy images – CAD files and drawings

Smart conversion to WebP + lazy loading

Hierarchical product structure – multi-level subcategories

Nested sets with tree behaviors


Part 4: Project results

4.1 Better user experience

  • 40% lower bounce rate thanks to purposeful design
  • 65% longer time on page on technical product pages

4.2 Streamlined processes

  • 70% less time for admins to add new products
  • CRM integration with automatic messaging to customers

4.3 Technical metrics

Metric

Value

Home page load time

< 1.2s

Google SEO score

98/100

Browser compatibility

100% (Chrome, Firefox, Edge)

Supported resolutions

From 320px to 4K


Part 5: UI/UX design in Figma

  • Design principles:
    • Interactive wireframes with clickable prototypes
    • A dedicated design system with 50+ components
    • WCAG 2.1 accessibility standards
  • Visual strengths:
    • Interactive infographics of the electrical panel manufacturing process
    • SVG animations showing how products work

Conclusion

As a symbol of combining industrial expertise with web technology, the Segal Industrial Group website uses:

  • A solid Yii2 and MySQL architecture
  • Systematic design in Figma
  • Advanced multilingual and security mechanisms

to create an exceptional digital experience for a specialized electrical industry audience. The project demonstrates Karzaan Software Group’s ability to deliver web solutions for the most complex industrial needs.

To learn more about website design and its process, read these articles on the Karzaan blog: